Digital solutions are the lifeblood
of your organisation.
They dictate the way you operate, run internal processes, build relationships with customers and reach new prospects.


So they should be as unique and powerful as your business.
Allowing you to respond to market shifts quickly and without risk. To put data to work. To build experiences that change the rules of the game and let you outsmart the competition.
The trouble is, your software, data and IT options aren’t great.
Both off-the-shelf and outsourced options come with major compromises.

You need a better way…
The advantage gap.
When it comes to choosing software, data and AI, and cloud solutions, businesses are typically faced with two not-so-good choices: you can buy off-the-shelf, but differentiation becomes a pipe dream. Or you can opt for bespoke solutions, but that presents its own challenges:
- Build in-house
Existing teams often need freelancer help, which means telling them what to do, when and how. And once the project concludes, they leave and take all their expertise and experience. - Outsource to a vendor
Adds risk of spiraling costs, from build to run. And it’s challenging to receive critical solutions as a black box you own, but don’t have the knowledge to understand, or in-house expertise to manage.
We operate between these two extremes in a space we call the Advantage Gap. It’s there that we build bespoke digital solutions that deliver on their promise of driving tangible business advantages aligned with the goals you want to achieve.

<A better way to software>
Ultimately, it’s the software that defines your digital processes, leveraging all the infrastructure, data, and AI capabilities underneath. We’ve pioneered a model of bespoke software and solutions development that combines technical expertise across all layers of IT with deep collaboration. Always built with the outcome in mind. Engineered with you to make future change easy.

- Software your way
We work in lock-step with you at every point of design and development to create software, data and AI solutions that truly allow you to gain competitive advantage. - Enable your teams
We empower your teams, supporting them to learn and grow, so you retain control of your solutions now and in the future. - Cutting-edge tech
We create state-of-the-art, cloud-native solutions that scale with your business — thought through end-to-end, from the business use case to the tech stack and underlying infrastructure.

Why choose bespoke software?
Experience the difference bespoke software can make for your business’s growth and efficiency.
An approach to software, data and AI, and cloud that delivers results.
Our development philosophy is guided by six core principles. These principles inform the way we work with you — and ensure that we always deliver impactful solutions that exceed your expectations.

Proven expertise across industries.
We become experts in the trends and nuances that are shaping and moving your industry — then build solutions that allow you to thrive in them.

Our success stories
Learn more about how we work and the impact we have for our customers.

This article showcases how understanding the needs and premises of an international retailer can lead to implementing a highly scalable and extensible data platform.

A global professional services firm created a data fabric connecting business professionals and next-gen services with a wealth of information across their global network while enforcing high security and trust.

Collaborating with CID, a law firm’s team kick-started a data science project, working along business use cases and data products.

Supporting Investor Attraction Outreach
Supporting the outreach of a state government by CID

Let’s talk
We’d love to hear about the challenges you’re looking to solve. Get in touch below or follow us on LinkedIn to keep up with our latest news and content.